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Selfies galore at the brand launch

Selfies galore at the brand launch

Downtown Vineland unveiled our new brand, The Ave, to a crowd of over 200 at the Landis Theater on October 20. Part of the fun was grabbing a selfie with the new logo so they could be shared on social media. Check out some of the photos here, and read more about the launch here.

If you missed the launch, come by our office one day soon to get your own selfie, and be sure to tag it #theavevld when you share it on social media.

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Main Street Vineland to launch new downtown brand

Main Street Vineland to launch new downtown brand

Main Street Vineland will be formally launching the rebranding of downtown Vineland for the future at a gala launching party on Thursday, Oct. 20, at the Landis Theater, 830 E. Landis Ave.

This free event, which will begin at 5:30 p.m., will be a high-energy, high-impact event which will result in a new logo and new image for Landis Avenue and the downtown. The major sponsor for the event is Premier Orthopaedic Associates, with Capital Bank of New Jersey as the reception and networking sponsor.

Soon after the formal launch, the new logo and brand will appear on new banners, signs on both ends of the downtown, on a new sculpture to be designed, new letterhead, business cards, a newly-designed website, and other items.

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Gateway to the Future

Gateway to the Future

A key to the journey to the future for the Vineland downtown has always been the entry point into the downtown. The East Gateway—the corner where The Ave meets East Avenue is the first step in its revitalization, with the magnificent restoration of the Landis Theater and Performing Arts Center. Now, the coming second step shows in the artists rendition of the complex—a project that will soon take the entire block on the south side of Landis Avenue.

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